Search Engine Optimisation

Hi All,

Today being New Year's Eve, I would like to wish you all the best for the coming year, keep writing and above all keep that dream of working for yourself  from home alive.

 Today's post is all about search engine optimisation, or SEO.

Baby Steps To Good SEO Practices

  Search Engine Optimization or SEO, is the art of getting your website or blog on the front page of Google Search for specific search terms. In this article, I will cover a couple of basic SEO steps which you can learn and apply to your online business instantly.

Keywords and keyword phrases. Keyword phrases are niche specific words that people search for. For example, a keyword could be something like “dog training” (2 keywords). A keyword phrase is a short phrase which contains the keywords you are targeting such as “house training for dogs”. Basically, you want to target these high search volume keywords and key phrases and use them in your blog posts or article frequently.

Your job is to find a right balance in keyword density. If you overuse keywords in your website, your website will come off as spam by the search engines. Try to keep density within 2-3% to be safe.

Are you the Authority site on the net? In general, Google gives pages with lots of quality back links, high traffic volume and social interactions such as blog comments a good page ranking. These kind of sites are referred to as “Authority sites”. Your job is to make your website become the authority site by adopting good SEO practices.

Tips for writing – As a general rule of thumb, include your keyword inside the title and on the first paragraph of the body. Whenever possible, bold or italicize the keyword or key phrase that you are targeting.

Finally, you should fill up your website with good, relevant content as the Google spider crawlers are getting smarter and smarter at picking up what’s fluff and what’s not. Adopt these good SEO practices and you’ll be on your way to tons of traffic.

Please feel free to leave a comment below or leave your email and I  will get back to you!

Using Youtube to gain traffic

Hi ,
It's time to talk traffic! Traffic is the term used online to describe the visitors to your site.
Today I've got a few tips for you about using social media to get more traffic to your site, and  we'll begin with Youtube.
If you  need help and are suffering from information overload as a beginner online then go here for the best and most affordable training online, it will have you earning three weeks from the day you register.

YouTube Tips For Marketing Your Business Using Videos

YouTube is the 2^nd largest search engine in the world and is the largest video search engine in the world. It is also currently owned by Google – The largest search engine in the world (as of 2011). Right now, there are millions of videos being viewed everyday and if you don’t tap into YouTube as a source of traffic and marketing medium for your business, you’ll potentially be leaving tons of money on the table.

Let’s look at some YouTube tips for marketing your business. The best way to market your videos is through viral videos. Viral videos are cool, interesting and valuable videos that make people want to share them with their friends. Thankfully, YouTube allows for easy sharing on social media websites such as Facebook and Twitter, and also allows fans to subscribe to a video channel for the latest updates.

Get a video up onto YouTube and tweak it accordingly. Make sure at the end of your videos there is a call to action so that you can tell your viewers to take the next action such as visit a website or follow you on Facebook or Twitter.

In the description area, always include your link to your website on the first line of the first paragraph. This helps improve SEO and gets a free backlink to your website. It is also the first thing people see when they watch the video.

In your description area, make sure you include high search volume keywords so that people can find your content easily. YouTube ranks high in the search engines so by putting your content on YouTube, it makes your stuff much easier to find.

Last but not least, promote your videos to your list of followers. The more people that view your videos, the more eyeballs it will get because YouTube will feature more popular videos in the front of the searches.

Next post will cover use of Facebook to market your site,

so until then, keep dreaming the dream :-)

Newbie marketers and struggling writers go here