It's time to talk traffic! Traffic is the term used online to describe the visitors to your site.
Today I've got a few tips for you about using social media to get more traffic to your site, and we'll begin with Youtube.
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YouTube is the 2nd
largest search engine in the world and is the largest video search engine in
the world. It is also currently owned by Google – The largest search engine in
the world (as of 2011). Right now, there are millions of videos being viewed
everyday and if you don’t tap into YouTube as a source of traffic and marketing
medium for your business, you’ll potentially be leaving tons of money on the
table.
Let’s look at some YouTube
tips for marketing your business. The best way to market your videos is through
viral videos. Viral videos are cool, interesting and valuable videos that make
people want to share them with their friends. Thankfully, YouTube allows for
easy sharing on social media websites such as Facebook and Twitter, and also
allows fans to subscribe to a video channel for the latest updates.
Get a video up onto
YouTube and tweak it accordingly. Make sure at the end of your videos there is
a call to action so that you can tell your viewers to take the next action such
as visit a website or follow you on Facebook or Twitter.
In the description area,
always include your link to your website on the first line of the first
paragraph. This helps improve SEO and gets a free backlink to your website. It
is also the first thing people see when they watch the video.
In your description area,
make sure you include high search volume keywords so that people can find your
content easily. YouTube ranks high in the search engines so by putting your
content on YouTube, it makes your stuff much easier to find.
Last but not least, promote
your videos to your list of followers. The more people that view your videos,
the more eyeballs it will get because YouTube will feature more popular videos
in the front of the searches.
Next post will cover use of Facebook to market your site,