5 Tips For Using Facebook
To Draw Traffic
Facebook Fan Pages can be
a very useful tool for drawing massive traffic to your websites, Facebook page
or blog. Fan pages are better than profile pages because of the ability to have
“Fans” which will constantly be updated on their feeds by whatever you post on
your Fan page.
The way to draw massive
traffic through a Fan page is by getting your Fans to interact with the content
you post on your Fan page. Here’s a few techniques for making that happen:
-Ask questions.One way is
by simply asking questions of those who ‘like’ us on Facebook. Every day or two
we pose a simple question that asks readers either for their opinion, to share
an experience that they’ve had, to tell us something about the stuff they are
interested in and so forth.
-Highlight important
updates. The benefit of highlighting what’s happening on your Facebook page is
it boosts the numbers of responses to the questions that you ask. Also, people
who just joined the page can get into the latest updates on the site.
-Start a landing page.
Just like how the usual landing page or opt in page works on your website, you
can include one on your fanpage and encourage people to “like” the page so that
they can get a free download to a free gift. This can help you to build your
subscriber list fast and send them back to the Fan page for more updates.
-Advertise on Facebook.
Advertise on Facebook and draw passive traffic into your Fan pages (preferably
send them to your landing page). The more “Likes” you get, the more your
business will get exposure on the newsfeeds of the fans and the more traffic
you will get.
-Provide lots of useful
content and send them to your blog. Use the Facebook Fan page as an “outpost”
for your fans to get updates on latest blog posts or news on your website and
encourage them to visit your website.
How To Use Facebook For
Branding Purposes:
Whether you’re a high
flying millionaire, an artist, a community person or a leader, Facebook offers
a very useful platform for branding yourself among your audience. This platform
is none other than the function called Facebook Fan pages.
If you scour Facebook
you’ll pretty much bump into all sorts of Facebook fan pages catered to
artists, local businesses and organisations.
Here’s how you can start up your
own Fan page for branding purposes:
Starting a Facebook Fan
Page is free of charge. Simply scroll to the bottom of Facebook and select
“Create A Page”. Once you’ve set up a page, enter in all the details pertaining
to yourself or the figure you wish to brand. Make sure it is congruent yourself
as not to confuse others. If you have a local business, set up a local business
page and put in stuff such as contact information, maps, or post photos of your
business logo.
Once you’ve set up your
page, kindly invite your fans and existing customers to join you there. From
there you can post updates, share interesting news or talk about your daily
life if you wish to share it with your fans and followers.
Get them to interact with
you and know you at a more personal level. Get existing customers to post testimonials
or reviews of products of you have. These will serve as amazing social proof
for others who wish to buy your products.
You can also organise
competitions to create hype and get your followers involved. Get the news out
to your followers using your Fan page and you’ll be swimming with new leads in
no time.